Vertu And BCA Announce Renewed Exclusive Remarketing Partnership Until 2029
Vertu Motors Group and BCA have announced an exclusive nationwide remarketing partnership to run until 2029.
The renewed solus partnership will see BCA remarket around 25,000 vehicles annually for Vertu Motors Plc, which also trades under the brands Bristol Street Motors and Macklin Motors. Vertu operates a nationwide network of 192 dealerships representing some of the world's leading automotive brands.
The Vertu sales programme at BCA features cars, light commercial vehicles and motorcycles with all eligible vehicles offered with a BCA Assured report. Vehicles will be sold through BCA’s daily online sales programme via the extensive network of sales locations across the UK, reducing logistics mileage and ensuring the shortest possible time between consignment and sale.
In addition, Vertu will use BCA’s industry leading AutosOnShow product for all its imaging and video across new and used cars.
Robert Forrester CEO Vertu Motors Plc commented: “BCA continues to enhance and improve its range of innovative remarketing programmes that maximise digital engagement and generate the best possible buying power for our stock. This renewed partnership with BCA represents the most efficient volume vehicle remarketing model serving the UK used vehicle sector and will deliver an efficient, sustainable and profitable remarketing platform to support Vertu Motor Group’s continued growth.”
Craig Purvey BCA CCO added: “We are delighted that BCA has been awarded this exclusive remarketing partnership with Vertu Motors Plc until 2029. In partnership with Vertu we have put in place an extensive and innovative digital remarketing programme which meets their needs and will offer our buyers a source of desirable and saleable stock on a daily basis.”