MINI Big Love

Big. Love. Two small words that can influence a world of positive action. And MINI hope to do exactly that with their new Big Love campaign.

Ever since the inception of the MINI brand back in 1959, MINI has been renowned for doing more with less, and sustainability is engrained in the brand’s DNA.

Big Love is a global initiative that aims to connect and inspire people to do better, creating a brighter, more sustainable future for everyone. The planet included.

Share The Big Love

There’s a number of ways you can get involved and share the Big Love with your local community.

Over the coming months, we’ll be running events across our Vertu MINI centres, including market days to promote local businesses, volunteering at parkrun events, and supporting the North East MINI classic club.